WHY CHOOSE NUS MSc IN
MARKETING ANALYTICS AND INSIGHTS?

The Master of Science in Marketing Analytics and Insights programme is designed to groom recent graduates to meet the growing demand for data analysts across the industries to address marketing-related issues – predicting demand and trend, understanding consumer preferences and behavioural patterns, creating new product concepts and developing product portfolios, making pricing and promotions decisions, and formulating distribution networks. Disruptive innovations bring significant challenges to traditional and existing businesses, creating opportunities for growth and expansion. Our curriculum is rooted in a solid theoretical foundation and complemented with experiential learning to connect you seamlessly with business practices for the future economy.

Join Us Now

Latest Events

Think Business


Study looks at the economic reality behind Trump's "winning" approach to international relations.

Changes will impact financial institutions just as open-skies impacted airlines

What does Carlos Ghosn’s sacking mean for Nissan?
  • MSc Marketing