Passport to an
Study in 2 different countries
at 2 leading business schools
Specialise in Marketing Analytics
& International Management
NUS MSc in Marketing Analytics & Insights students can enroll by choosing the additional CEMS Master’s in International Management (CEMS MIM) degree.
CEMS is a strategic global alliance of leading business schools, multinational companies and non-governmental organisations. This highly-ranked, global, one-year, pre-experience master’s programme emphasises and develops management and leadership competencies with emphasis on internationalism and responsible leadership.
The programme is ranked by Financial Times among the top Master’s in Management programmes in the world from 2005 to 2015, and was recently ranked 9th in 2018. For the inaugural The Economist’s Master in Management Ranking in 2017, the CEMS MIM was ranked 9th. NUS was the first Asian university to be made a full Academic Member of CEMS in 2008. This programme is exclusively open to the MSc students of CEMS Member Schools, and has been widely recognised as one of the best springboards to an international career. The international mobility of CEMS graduates is well represented by our over 14,000 alumni of at least 100 nationalities who are currently working in more than 75 countries. More than 45% of them live and work outside their home country.
During your CEMS MIM year, you will enjoy an international exchange semester at a leading CEMS partner university, complete CEMS courses in Global Management, participate in the Business Project and skills seminars, as well as complete an international internship. With the CEMS MIM, you will get to experience and join a cohort of high-calibre, internationally-minded, multilingual students enrolled at leading business schools across the world.
|Year 1||Year 2|
|Semester 1||Semester 2||Semester 1||Semester 2|
|Aug – Dec||Jan – May||Aug – Dec||Jan – May|
|3 MSc in Marketing Core Modules (12 MCs)*||CEMS Compulsory Module: Global Leadership + CEMS Electives (15 ECTS)||Internship (4 MCs)||2 MSc in Marketing Core Module (8 MCs)|
|2 MSc in Marketing Elective Modules (8 MCs)*||CEMS Business Project (15 ECTS)||2 MSc in Marketing Elective Modules (8 MCs)|
|CEMS Compulsory Module: Global Strategy (6 ECTS)||CEMS Global Citizenship Seminar (1 ECTS)|
|CEMS Block Seminar (3 ECTS)||CEMS Skill Seminars (2 ECTS)|
|NUS||CEMS Partner University||Global||NUS|
|MSc in Marketing Analytics & Insights (20 MCs)
CEMS MIM (33 ECTS)*
|CEMS MIM (33 ECTS)||MSc in Marketing Analytics & Insights (4 MCs)
CEMS MIM (Graduating Requirement)
|MSc in Marketing Analytics & Insights (16 MCs)|
NUS MSc in Marketing Analytics & Insights – 40 MCs
CEMS MIM – 66 ECTS + Internship
* 4 out of 5 modules taken in the first semester for the NUS MSc in Marketing Analytics & Insights (16 MCs / 24 ECTS) will be counted towards the fulfilment of the CEMS MIM requirements. At NUS, the workload of each module is expressed in terms of Modular Credits (MCs). The European equivalent of workload representation is ECTS credits. A typical module consists of 4 MCs (or 6 ECTS), representing about 10 hours of work per week.
You are required to spend one term at one CEMS partner school. Destination for the term abroad will depend on availability. Location and sequence preferences will be taken into consideration, but those with better academic standing (including good GMAT scores) may stand a higher chance of getting their preferred placement.
You will be required to complete an internship in a country outside of Singapore and your home country. The objective of this internship is to turn academic and theoretical knowledge into a professional and multi-cultural experience. Your internship can take place at a CEMS Corporate Partner, an international company, or a non-profit organisation, as long as the company operates in an international environment, and your work responsibilities correspond to that of a new graduate hire. You are responsible for finding your own internship and getting all official documents required for employment. This internship will cover the requirements for both the MSc in Marketing Analytics and Insights and the CEMS MIM.
All CEMS MIM students graduate with competence in three languages, one of which must be English (Language 1). The second and third language can be any language. Please click here for the proficiency requirements of Language 2 and 3.
You will begin the CEMS MIM term with a mandatory intensive one-week Block Seminar that is an ideal start to the programme as it facilitates discussion of management topics from different cultural and academic perspectives.
You will have to successfully complete exclusive CEMS courses such as Global Strategy, Global Leadership and Global Citizenship. The Global Citizenship Seminar is a two-day course that brings together representatives from corporate and / or social partners, professors and students to have the opportunity to engage with the UN Sustainable Development Goals through experiential learning.
These shorter seminars provide training on a wide variety of essential and practical skills for an effective professional career. They are held throughout the two terms and are often in cooperation with corporate organisations.
Adopting a consultancy-like approach, you will work in small teams and apply your skills and knowledge to solve a real business problem for an international organisation. Your student team will work independently and will be supervised and evaluated by both your faculty advisor and the corporate representatives. The Business Project will amount to about half of Semester 2’s workload.
As part of the CEMS network, you will have the opportunity to interact with a truly international team, benefiting from the great diversity of your peers, our professors, and our alumni.