Application Process


Interested applicants must apply directly to the NUS Business School. Only online applications will be accepted. We do not engage any external agency to undertake student recruitment on our behalf.

Application Process

Please note that application for international students for the 2020 intake has CLOSED. Applications submitted by international candidates will not be reviewed and the application fee is non-refundable.

There is only one intake in August each year for the single-degree MSc in Marketing Analytics and Insights and the double-degree MSc in Marketing Analytics and Insights + CEMS MIM programmes.

The key application dates for the August 2020 intake are:

FOR AY2020/2021

Key Dates
1 October 2019 Applications open for the MSc in Marketing Analytics and Insights and CEMS MIM
Applicants for the double-degree programme will need to submit an additional application form to CEMS here. Please review the requirements here.
15 January 2020* Cut-off date for 1st round of applications
Late January/February Interviews for shortlisted candidates (in-person or video)
28 February 2020* Cut-off date for 2nd round of applications
March/April* Interviews for shortlisted candidates (in-person or video)
15 April 2020 Application deadline for international candidates
Late April/May Interviews for shortlisted candidates (in-person or video)
15 June 2020 Application deadline for Singaporeans and Singapore Permanent Residents
Mid/End June Interviews for shortlisted SGP/SPR candidates (in-person or video)
By July 2020 Notification of application outcome for all applicants
Late July/August 2020 Orientation and Commencement of Classes

*Applications are for this upcoming intake only, and will be reviewed on a rolling basis over the entire application period.


You will be required to submit the following with your online application:

  • Current resume
  • Complete or current undergraduate transcripts and degree scroll
  • Financial support documents
  • (Recommended) GMAT/GRE scores
  • TOEFL/IELTS scores (if applicable)
  • Application fee: S$100.00

For the complete list of documents required, please review the application checklist.


“Staying ahead of the curve is what truly defines life at NUS! NUS Business School provides all the resources and guidance that inspires students to achieve academic and experiential excellence. The NUS MSc in Marketing Analytics and Insights programme caters to the growing need of businesses to understand customer data analytics and develop sustainable business strategies to achieve growth in this age of constant innovations.”